Evaluation of our Rough Cut

During our rough-cut process we have faced a few issues, one of the main being choosing which shots to use. For example sometimes the artists become out of character and ruin the illusion that they are pop stars. Therefore whilst cutting I had to choose their best performance bits only. Another issue was to do with timing and choosing where to cut; we tried to make it as slick as possible, zooming in and trying to find the correct beat to cut on by listening to the music in slow motion. This was particularly tricky right before the drop in the music, as there are lots of fast beats; we decided it would look good to cut to every single beat. This proved to be difficult and time consuming but in the end it looked professional and slick.

I felt that I was good at picking the correct shots that made the artists look like real pop stars. I also managed to edit very quickly meaning that I had plenty of time to go back over the shots and find mistakes or something that doesn’t quite fit or look right.

I definitely feel that it is relative to our original plans, of course it does not exactly stick to our storyboard, but the concept and scenes we planned are all in the video. The only thing we had to adapt was the speed of the cuts compared to our storyboard. Our cuts are now much faster to keep the audiences attention,

Our only postproduction work so far is to edit the song to more appropriate length, around three minutes ten, so that our viewer’s attention doesn’t linger towards the end.